Marketing on Twitter is very easy, but you must be aware that it doesn’t always yield the desired result unless it is done properly.
Twitter marketing has to be approached in a completely different way than other forms of advertising because Twitter limits the size of posts to just 140 characters.
This means you must keep your posts very short. This means you canít ramble on endlessly. You have to get to the point and do it in a way that peeks your followers interest and get them to click!
It’s a very good idea to read your Twitter page daily and respond to messages that your followers post.
By interacting with them directly, you can establish friendships. This is very important, because your followers can ‘re-tweet’ (RT) your messages to their own followers, potentially allowing you to reach a wider audience.